Go for the Best Product-Market Fit.

Not at all! Because we don’t just collect any numbers. Our tools are designed to draw on and evaluate precisely the data that are meaningful in a sales context – in other words, that indicate that someone really wants to buy something.
To take a simple example: If someone searches “Coca-Cola,” there could be a thousand reasons. If someone searches “Coca Cola price comparison”, I know that they probably want to buy some.
We regularly check how well the sources that are connected by default to our solutions predict actual sales – ensuring that our forecasting models are scientifically validated.
But if you want to be absolutely sure, we also feed the tools with sales data from you and your competitors and let our model finder engine determine which data and sources are best for predicting exactly those sales. Let’s talk about it!

You can definitely do it yourself with our tools – that’s what they are for 🙂
The right tool selection, the right combination and the optimal setup depend on what you want to find out and in what depth and breadth. We will find out together in a free initial consultation.
Then you can decide for yourself whether we only provide you with the tools and you start the analyses yourself (Software as a Service), or whether we collect the data for you with the tools and hand them over to you with the results (Data as a Service).
Of course you can also get inspired by the case studies on this page and directly order the tools you are most interested in – we don’t impose our consulting on you 🙂

B2B is not a problem at all. On the contrary: more than half of our customers in the field of market analysis are industrial companies with corporate business! This may well be in pointed niches – even so pointed that they could no longer be worked with conventional market research methods.
However, the market must have a certain size. Spatially, we can zoom in to villages, and in terms of content, we can zoom in to the most obscure products – but if not even 50 people a month in the relevant market are interested in the products, it becomes difficult to identify patterns and trends. And if hardly anyone is talking about a topic or product, and even competitors are staying out of advertising and PR, it’s hard to identify camps and use cases.
If you fear that your market is too pointed or too narrow, just contact us and we’ll check before a possible assignment!

Oh dear, there it is – the question of all questions. And you already guessed the answer: It depends. It’s a stupid answer, we know. But that’s the way it is. Basically, it can be anything from a low three-digit to a medium five-digit number. The drivers for costs are:

• How many products in how many categories do you want/need to look at?
• How many countries or regions should be analyzed separately?
• How many countries or regions should be analyzed separately?
• How deep do you want to zoom in? Is a number and forecast of demand enough for you, or do you also want to understand what is important to customers? How closely do you want to scrutinize competitors – or find out more about target customer businesses?
• Do you operate the tools yourself, or should we do it for you and upload the results directly?

As you configurate your NEUTRUM, it shows you exactely how many credits your project will require. And, of course, these are questions we will clarify with you in a free initial consultation. Arrange it now!