Finance & Utilities
Your Guide To Actual Value
Revealing What Really Boosts Your Top Line
Transactions under a contract – they are fiendishly tricky to manage in terms of marketing and sales: You do not just sell a product. Your funnel does not end with a “conversion”. To the contrary: The real journey just begins there. Does the applicant have sound financial standing and is eligible? Will they really make good use of the bandwidth required? And pay there bills timely and reliably?
With a pedigree in banking, insurance, energy and telecommunications, NEUTRUM brings together your data across all channels and systems and enriches it with data from the market – demand, competition, environment – to uncover which activities and factors really drive your revenue (rather than just counting cookies) and recommend how you can boost your ROI every day.
+27% RoAS
within 12 Months (average across our clients)






Indispensable NEUTRUM services for Banks, Insurances, Energy & Telecommunications
Attribute & Increase ROI
Hundred new contract applications but not one great client won? NEUTRUM finds out which activities, campaigns and channels actually bring in the business. Without any IT-hassles, the “best system in the world for marketing” (International Business Awards 2025) connects your channels and systems along the whole funnel to reveal the big picture. NEUTRUM enriches your data with and industry-leading wealth of third party data to provide realistic benchmarks: Demand, competition, economy, populiation, infrastructure, weather and more. And most of all, our proprietary Explainable AI reveals which patterns really drive your revenue and what you can do every day to further increase it.
Predict Demand
In a business that only starts with the closing of a contract, it is crucial to accurately predict what the customers will really need, how much, and when. If it’s volume forcasting, pricing & calculation or sales targets – those who win in the market are those who best anticipate these developments. NEUTRUM opens up a world of market & behavioral data for you to expand your view beyond your 1st party data and provide far superior, muti-award-winning forecasting models. Explainable & reliable, with souvereign AI from “one of Europe’s most important AI startups” (AppliedAI Institute for Europe 2024 & 2025).
Manage Regions & Partners
Much more than in many other industries, your business is contingent on physical realities. You need to realistically assess the potential of your different sales regions. And as you will most likely be selling through local partners also, you need to find the best ones and incentivize them right. NEUTRUM accesses hundreds of variables like population, infrastructure, economy, demand, competition, climate etc. and determines which really impact your business. And our algorithms go out, find and rate just the right partners for you so your local networks make you inevitable for your customers. This is why NEUTRUM is “the world’s best solution in sales” (International Business Awards 2025).
Success Stories
Testimonials
Here’s what people say about us.
With NEUTRUM, we’re taking local branding to a new level, letting every local retailer benefit from AI and data capabilities that were previously only available to the biggest players in the advertising market.
Thomas Ötinger, Managing Partner marcapo
NEUTRUM sets a benchmark in AI ethics and innovation, achieving remarkable growth and industry acclaim. The commitment to transparency and accountability in AI solutions is commendable.
Jury Verdict, International Business Awards 2024
Bridging our marketing and sales data across all channels with EVO was a game changer for us, creating the basis for efficient, data-driven management!
Martin Garczorz, E-Commerce Manager, Stadtsparkasse Düsseldorf
14-day free trial
Test NEUTRUM for free with real-world demo data and 250 Credits for your own analyses
Maximum Freedom
No mandatory subscription – maximum flexibility for your business
Easy Credit System
Purchase and use credits for all NEUTRUM functionalities – no hidden cost, no complex contracts
Control & Transparency
All your data & results belong to you and can be downloaded anytime. We never share them with anyone.
100% Explainability
Our AI does not hallucinate and will always show you why it comes to a conclusion and how certain it is.