{"id":6325,"date":"2026-03-28T19:50:33","date_gmt":"2026-03-28T18:50:33","guid":{"rendered":"https:\/\/www.neutrum.ai\/?post_type=use-case&#038;p=6325"},"modified":"2026-04-01T14:02:19","modified_gmt":"2026-04-01T12:02:19","slug":"mmm-modeling","status":"publish","type":"use-case","link":"https:\/\/www.neutrum.ai\/en\/usecase\/mmm-modeling\/","title":{"rendered":"MMM Modeling"},"content":{"rendered":"\n<p>Plan more realistically, budget optimally:<\/p>\n\n\n\n<p>Setting goals and allocating budgets loses its horror: Our algorithms use data from the company, market and environment to determine<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>which target values you can realistically achieve<\/li>\n\n\n\n<li>how much budget you need for it<\/li>\n\n\n\n<li>which external factors such as demand, competition or weather are involved<\/li>\n\n\n\n<li>what is the best combination of measures to efficiently reach the goal<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plan more realistically, budget optimally: Setting goals and allocating budgets loses its horror: Our algorithms use data from the company, market and environment to determine<\/p>\n","protected":false},"author":4,"featured_media":3697,"template":"","meta":{"_acf_changed":false,"footnotes":""},"app":[30],"tax-use-case":[54],"use-case-category":[88],"class_list":["post-6325","use-case","type-use-case","status-publish","has-post-thumbnail","hentry","app-evo-optimizer","tax-use-case-marketing-goals-and-budget-allocation","use-case-category-sales-customers"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/use-case\/6325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/use-case"}],"about":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/types\/use-case"}],"author":[{"embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/users\/4"}],"version-history":[{"count":5,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/use-case\/6325\/revisions"}],"predecessor-version":[{"id":6644,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/use-case\/6325\/revisions\/6644"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/media\/3697"}],"wp:attachment":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/media?parent=6325"}],"wp:term":[{"taxonomy":"app","embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/app?post=6325"},{"taxonomy":"tax-use-case","embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/tax-use-case?post=6325"},{"taxonomy":"use-case-category","embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/use-case-category?post=6325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}