{"id":2574,"date":"2025-03-25T15:47:42","date_gmt":"2025-03-25T14:47:42","guid":{"rendered":"https:\/\/www.neutrum.ai\/?post_type=success-story&#038;p=2574"},"modified":"2026-03-30T17:39:20","modified_gmt":"2026-03-30T15:39:20","slug":"the-treasure-map-to-the-market","status":"publish","type":"success-story","link":"https:\/\/www.neutrum.ai\/en\/success-story\/the-treasure-map-to-the-market\/","title":{"rendered":"The Treasure Map to the Market"},"content":{"rendered":"\n<p>Berky is a leading supplier of specialty boats used to maintain dikes. Berky has seen new business opportunities in removing plastic waste from the waterways. But how do you go about entering this new market? Using NEUTRUM, Berky has discovered the relevant use cases and industries. It has identified typical target customers and suitable partners.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Berky is a leading supplier of specialty boats used to maintain dikes. Berky has seen new business opportunities in removing plastic waste from the waterways. But how do you go about entering this new market? Using Neutrum, Berky has discovered the relevant use cases and industries. It has identified typical target customers and suitable partners.<\/p>\n","protected":false},"author":3,"featured_media":2577,"menu_order":-8,"template":"","meta":{"_acf_changed":false,"footnotes":""},"app":[28],"goal":[65,69,67,64],"tax-use-case":[90,53,56],"class_list":["post-2574","success-story","type-success-story","status-publish","has-post-thumbnail","hentry","app-topic-navigator","goal-addressing-target-groups-precisely-contextual-targeting","goal-measure-evaluate-and-optimize-success-across-channels","goal-monitor-reputation-opportunities-and-risks","goal-uncover-positioning-opportunities-and-winning-topics","tax-use-case-gtm","tax-use-case-positioning-content-strategy","tax-use-case-trend-analysis"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/success-story\/2574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/success-story"}],"about":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/types\/success-story"}],"author":[{"embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":5,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/success-story\/2574\/revisions"}],"predecessor-version":[{"id":6515,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/success-story\/2574\/revisions\/6515"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/media\/2577"}],"wp:attachment":[{"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/media?parent=2574"}],"wp:term":[{"taxonomy":"app","embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/app?post=2574"},{"taxonomy":"goal","embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/goal?post=2574"},{"taxonomy":"tax-use-case","embeddable":true,"href":"https:\/\/www.neutrum.ai\/en\/wp-json\/wp\/v2\/tax-use-case?post=2574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}